SumQuest Survey Software has released Version 7 of its survey software designed for processing and analyzing questionnaire surveys. The software gives market researchers and marketers the ability to survey their customers inhouse and avoid paying the substantial fees that a marketing research firm would charge. It comes with a 41-page SURVEY GUIDEBOOK containing detailed instructions on how to design an effective questionnaire and collect accurate, representative response data.

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SumQuest Version 7.0 is capable of conducting Internet, e-mail, mail, telephone, and personal interview surveys. It can process discrete, multiple choice, ranking, continuous and open-ended (text) questions. Users summarize responses using frequency distributions, crosstabulations, graphs, and the CellSearch report. The CellSearch feature eliminates the job of searching through thousands of crosstabulation cells by automatically reporting any significant differences in attitude across a demographic. Users can immediately determine on which issue males differ significantly from females, young from middle-aged, and so on. All SumQuest output can be either viewed on a computer screen or printed in presentation-quality format.

SumQuest is also now able to perform key verification, branching, three-level filtering, combining answer categories, three-dimensional crosstabulation, banners, full graph manipulation, and longitudinal analysis. It includes 12 import/export capabilities that allow questionnaires, response data, reports, and graphs to be exchanged in both directions with other software products.

The software costs $495 and runs under all versions of Windows. SumQuest can provide fast, versatile, and accurate survey design, analysis, and interpretation to any organization or department that needs to conduct a survey. It has also been used to conduct employee surveys, association membership surveys, student surveys and surveys by the government.